Lowes/Concentric Marketing

In collaboration with Concentric Marketing (Charlotte, NC), a series of conceptual layouts were developed to assist manufacturers like Kohler and Armstrong, demonstrate to Lowe’s buyers how their products might be displayed in-store. The design constraints for large retailers (like Lowes) is that they use a 4′ x 8′ bay system formed from large scaffold-like systems. The retail display space is typically 4-5 feet from the floor, so the design must be oriented downwards towards the viewer.